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Blue Ocean Strategy Written By - W. Chan Kim & Renee Mauborgne Narrated By - Z. Furman Published By : Gildan Media Corp. Runtime : 7 hours Categories : Strategy & Business Development Marketing Sales Price : $24.98 Buy Now...   “Don’t Compete with Rivals—Make Them Irrelevant!”     Winning by Not Competing! This International Bestseller upends traditional thinking with principles and tools to make the competition irrelevant. In a book that challenges everything you thought you knew, W. Chan Kim and Renée Mauborgne assert that tomorrow’s leading companies will succeed, not by battling their rivals for market share in the bloody “red ocean” of a shrinking profit pool, but by creating "blue oceans" of untapped new market spaces ripe for growth. Based on a study of 150 strategic moves, spanning more than a hundred years and thirty industries they provide a systematic approach that every company can use to render rivals obsolete and unleash new demand: ·         Reconstruct market boundaries ·         Focus on the big picture ·         Reach beyond existing demand ·         Get the strategic sequence right ·         Overcome organizational hurdles ·         Build execution into strategy   “I recommend Blue Ocean Strategy to any executive in the private or public sector. It shows how to break from the status quo, create a winning future strategy, and execute this fast at low cost. As much a practical guide as an eye-opener.”                                     --William J. Bratton, Chief of the Los Angeles Police Department,                                        Former Police Commissioner of the City of New York   Author W. Chan Kim is the Boston Consulting Group Bruce D. Henderson Chair Professor of Strategy and International Management at INSEAD.   Renée Mauborgne is The INSEAD Distinguished Fellow and a professor of strategy and management.   Other titles you may be interested in How to License Your Million Dollar Idea Written By - Harvey Reese Narrated By - Barrett Whitener Published By : Gildan Media Corp. Runtime : 6 hours Categories : Starting a Business Strategy & Business Development Finance & Investment Success Price : $29.98 $24.98 Everything You Need to Know to Turn a Simple Idea into a Million Dollar Payday More info... Stephanie Frank - Big Seminar Preview Call - Los Angeles 2005 Written By - Stephanie Frank Narrated By - Stephanie Frank Published By : Business Audio Publishers Inc. Runtime : 1 hour 26 minutes Categories : Strategy & Business Development Internet Sales Price : $5.00 Professional speaker and business accelerator strategist, Stephanie Frank is also the best-selling author of "The Accidental Millionaire". Stephanie can teach anyone how to go from a... More info... Entrepreneur Starter Kit, The Written By - Lyn Christian Narrated By - Lyn Christian Published By : Gildan Media Corp. Runtime : 6 hours Categories : Marketing Sales Strategy & Business Development Success Price : $19.98 $14.98 Stop wondering whether you have what it takes to make it as an entrepreneur! More info... JJ Childers - Big Seminar Preview Call - Atlanta 2005 Written By - JJ Childers Narrated By - JJ Childers Published By : Business Audio Publishers Inc. Runtime : 1 hour 4 minutes Categories : Real Estate Finance & Investment Strategy & Business Development Price : $5.00 JJ Childers is one of the top experts in the fields of asset protection, estate planning and tax reduction. He can teach you how to protect yourself and your business from lawsuits and to keep as... More info... New York Times: Going Global Written By - Jeffrey H. Bergstrand Narrated By - Jeff Woodman Published By : Listen & Live Runtime : 2 hours Categories : Strategy & Business Development Finance & Investment Price : $16.95 $11.00 Learn the 25 keys to doing business on a global scale; ethics, import/export, taxes, duties and more More info...